Olympic-Caliber Consulting for Aquatics Systems That Serve Everyone

Helping cities and NGOs meet their communities with culturally confident solutions

WHO WE SERVE

We Transform Municipal and NGO Aquatics Programs

The Swim Up Hill Company provides strategic consulting to improve aquatics systems around the world. We support cities, counties, school systems, and nonprofit agencies in delivering services that are inclusive, effective, and revenue-generating.

Whether you’re overseeing a public pool, building a lifeguard workforce, or designing community programming—our solutions are designed to meet you where you are and elevate what you have.

A group of five lifeguards in white shirts and red shorts standing by an indoor swimming pool, putting their hands together in a team huddle, smiling.
Group of seven diverse individuals, wearing casual and athletic clothing, standing together at an indoor swimming pool, placing their hands together in the center as a team gesture.
An animated character with turquoise hair, wearing a black shirt and black hat, looking at a small, round creature with big eyes, set outdoors with a green landscape and blue sky in the background.

Cultural Competence

 Programs that reflect the identities and realities of the communities they serve

A black silhouette of a person with a camera taking a photo.

Systems-Based Solutions

We assess operations, staffing, curriculum, and outcomes to design scalable interventions.

A black and white drawing of a bee with detailed wings and body.

Global Application

From Compton to Colombia, our model adapts across borders and bureaucracies.

Agencies We’ve Empowered

Logo with a blue water splash graphic next to the text 'AQUATICS TODAY' in purple capital letters.
Logo of Boys & Girls Clubs of America featuring two stylized hands forming a clover shape.
United Nations Youth Office logo with a blue globe surrounded by olive branches and the text 'United Nations Youth Office'.
Logo for East Bay Regional Park District featuring the district's name and a leaf icon.
Seal for County of Los Angeles Department of Parks & Recreation with a circular design featuring a tree, sun, water, sailboat, and a person fishing.
A heraldic emblem featuring a shield with a red and black diamond pattern, flanked by two black lion statues on each side, topped with a golden crown and red and gold decorative elements.
Logo with a yellow circle containing two yellow human figures, a large yellow sunburst, a red quarter circle, and a blue pencil, with red text around the edge.
Logo for the city of Kalamazoo with blue background and white text.
The YMCA logo with purple and red geometric shapes and the text 'the YMCA' in purple.
The coat of arms of Medellín depicting a golden tower with a checkered shield and a female figure in a black cloak holding a scepter, with a banner below that reads 'Arquidiocesis de Medellín'.
Logo of the National School District with stylized fish and text
Logo for California Science Center featuring purple circles connected by black lines with the text 'California Science Center'.
Logo of the New York City Parks & Recreation featuring a green tree inside a green circle, with the text 'City of New York Parks & Recreation' beside it.
Logo of the City of Stockton featuring stylized blue 'S' and text
Seal of the City of California, showing mountains, cityscape, and blue sky with clouds, with the text 'City of California, California' and 'Incorporated A.D. 1887' around the edge.
Badge for Los Angeles County Fire Department Lifeguard with a life ring, paddles, and a tower in the background.

Real Results. Real Clients

  • Four people in a swimming pool, smiling and appearing to enjoy a swimming lesson or activity, with a brick wall and indoor pool facility in the background.

    We have successfully hired over 580 lifeguards for our summer season and for the first time in over 5 years, we will be opening all county pools to the public. Your experience and leadership truly resonated with our lifeguards and was instrumental in making our campaign meaningful, informative, authentic and a department success

    Fernanda Feres, Director of Marketing & Communications | Los Angeles County Department of Parks & Recreation

  • Portrait of a man in a Fire Department uniform with an American flag in the background.

    Enrolling in the Aquatic Lifeline Program gave our agency a transformative increase in community trust. As someone who has worked in aquatics for over 20 years, the safety measures and proactive response plan Jamal provided us following a drowning at an unguarded lake in our region are unlike anything I've ever experienced

    Pete DeQuincy, Aquatics Manager | East Bay Parks Recreation District

case study
Two men in suits engaged in conversation. The older man is holding orange documents while the younger man is smiling. Behind them are banners for the Eco-Social Youth Forum and United Nations, with the hashtag #YOUTH2030.

“When institutions want to serve their people better, they call Swim Up Hill. Our solutions are built for governments, by those who’ve lived the gaps they’re trying to close.”

— Jamal Hill, CEO & Paralympic Medalist

Let’s Elevate Your Aquatics System